소비자 인사이트 및 데이터 분석을 위한 데이터 & AI

고급 분석, AI 및 기술 솔루션을 사용하여 데이터를 전략적 행동으로 전환

문의

데이터 분석 및 전략

01

데이터의 힘을 활용하여 실행 가능한 인사이트로 전환

  • Data Consulting, Provisioning & Enrichment:데이터 컨설팅, 프로비저닝 및 강화
  • Audience Segments & Insights: 비즈니스 인사이트
  • Business Insights:엔터프라이즈 분석
  • Enterprise Analytics: We design and deploy analytics dashboards that connect KPIs to executive-level decisions. With centralised reporting across departments and geographies, leaders gain real-time visibility. Dashboards are built on scalable BI tools like Power BI, Tableau, and Looker—tailored for regional data formats and workflows common in Asian enterprises.

데이터 관리 및 엔지니어링

02

Strong data infrastructure underpins all analytics. We implement big data architectures and cloud warehouses so businesses can store and process vast datasets. A modern data platform might include scalable ETL pipelines, cloud data lakes, and real-time integration. This ensures data is accurate, accessible and up-to-date for analytics teams.

  • Big Data Implementation: We build distributed systems that process large volumes of structured and unstructured data with high velocity. Our team configures big data ecosystems such as Hadoop, Spark, and Kafka to handle data generated from multiple sources.
  • Data Engineering & Data Pipeline: 데이터 엔지니어링 및 데이터 파이프라인
  • Data Warehousing: 데이터 웨어하우징
  • Cloud Implementation:클라우드 구현

턴키 분석 솔루션

03

Time-to-value is critical. Our turnkey analytics solutions deliver ready-made tools tailored to specific industries and markets in Asia. Instead of building everything from scratch, businesses can deploy pre-built modules and dashboards to jump-start insights. These solutions typically include:

  • Pre-built analytical modules:사전 구축된 분석 모듈
  • Industry-specific dashboards:산업 대시보드
  • Location & network planners: 로케이션 플래너
  • Customer profiling & device analytics:소비자 프로파일러

고객 데이터 플랫폼(CDP)

04

To engage customers across channels, many APAC brands are turning to CDPs. A CDP creates a 360° customer view by unifying data from online and offline touchpoints. This is crucial in markets like Asia where omnichannel retail and mobile commerce are prevalent.

  • CDP platform licensing & integration:CDP 라이선싱
  • Unified customer profiling:CDP 전략 및 컨설팅
  • Real-time segmentation & personalisation:CDP 기술 서비스
  • Strategy & consulting: Advising on privacy compliance and CDP use cases tailored to Asia’s regulations and markets.
  • Tech services & support: Custom development, API integrations and ongoing optimisation.

Our Partners

인사이트